About Digital Citizenship
Online Professional Presence
Using Creative Tools & YDP
Digital Storytelling & YDP
Video Production & YDP
Visualization & YDP
Copyright & Teaching
Can I Use It?
Digital Locks / TPMs
Using Digital Images
Open Use Multimedia Collections
Creative Commons - Overview and Resources
Creative Commons - Searching
Plagiarism - Brief Overview and Web Resources
2Learn.ca's Plagiarism Sleuth
Engaging in a Digital World
Consumerism Web Resources
Cyberbullying Web Resources
Digital Safety Web Resources
Media Literacy Web Resources
Visual Literacy Web Resources
Privacy Web Resources
Search and Research Web Resources
Social Media Web Resources
engaging in a digital world
Video: Common Sense Media - Online Targeting and Tracking
Below are some tools and resources to
assist you in understanding and teaching
about online Consumerism.
featured web resources:
You Are Here
Designed for grades 5-8, this virtual shopping mall allows students to play games, design ads, chat with customers and store owners, and much more. You’ll learn how advertising affects you, how you benefit when businesses compete, how (and why) to protect your information, and how to spot scams. See...
This is an interactive game, with many environments to explore, that helps you to spot all of the advertising that is around us during our day.
MediaSmarts: Online Marketing - Overview
MediaSmarts has this overview of Online Marketing, specific to children. The overview includes: relationship building, viral ads and behavioural targeting. You will find related resources for parents and teachers in both the left and right columns.
Online Marketing to Kids: Strategies and Techniques - Lesson
This lesson (Grades 4-6) "introduces students to the online marketing techniques used by marketers to target children on the Internet." The lesson includes discussion points, student activities and an analysis of case studies about online marketing.
Advertising to Children and Teens: Current Practices
This 2014 research report looks at kids' exposure to traditional forms of advertising, but focuses the new techniques and methods being used to market to children and teens.
Common Sense Media: Videos
Common Sense Media has a great collection of videos for educators to use during their lesson planning or classroom activities. Select a video from a variety of topics: digital citizenship, media literacy, online research and more.
MediaSmarts has many great resources for teachers who wish to discuss online privacy. You can find links to lesson plans as well as interactive games for students.
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